Consumer survey – July 2025 in Bulgaria

In July 2025, the total consumer confidence indicator decreases by 4.7 percentage points in comparison with April (from -16.4% to -21.1%) (Figure 1), which is due to the decreased confidence among both urban and rural inhabitants.

The consumers’ total assessment of the development of the economic situation in the country over the last 12 months and their expectations over the next 12 months (Figure 2), are deteriorated compared to the previous survey, as a result of which the balance indicators decrease by 4.6 and 10.6 percentage points, respectively. In comparison with 3 months earlier, their assessments and expectations about the changes in the financial situation of their households are also more negative (Figure 3).

The consumers continue to consider that over the last 12 months there has been an increase of the consumer prices. At the same time, their inflation expectations about the next 12 months have strengthened, as a result of which the balance indicator increases by 14.8 percentage points (Figure 4).

As regards the unemployment in the country over the next 12 months, the forecasts shift towards preservation or slight reduction, as a result of which the balance indicator decreases by 4.5 percentage points (Figure 5).

The present economic situation in the country is assessed by the majority of the consumers as unfavourable for saving. However, in July certain optimism (by 6.1 percentage points) in the total assessments of the present situation for making major purchases of durable goods[1] is observed, as the consumers’ intensions to make such expenditures over the next 12 months (Figure 6) are improved.

When commenting on the replies regarding the purchases (expenditures), should be considered that the questions are asked on a quarterly basis, although these purchases (expenditures) are to be made by the consumers over a longer period of time. That is why it is normal for the prevailing values of balances of opinions to be permanently situated in the negative zone of the graphs. However, for the purpose of the economic analysis is important to consider the direction of development of balances of opinions as indicators of positive or negative change.


Source: National Statistical Institute, Bulgaria
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